Optimization, Schmoptimization
Optimization, Schmoptimization by David Erickson was originally published at e-Strategy. The phrase "Social Media Optimization" makes normal people's eyes glaze over. We need to talk in terms of the...
View ArticleHow Tunheim Partners Uses Twitter & SMO To Promote The Business: Interview Notes
How Tunheim Partners Uses Twitter & SMO To Promote The Business: Interview Notes by David Erickson was originally published at e-Strategy. David Erickson's interview notes about how Tunheim...
View ArticlePresentation: How People Consume The News
Presentation: How People Consume The News by David Erickson was originally published at e-Strategy. Presentation about how people consume the news given by David Erickson & Natalie Wires of Tunheim...
View ArticleLinkedIn Status Update Search
LinkedIn Status Update Search by David Erickson was originally published at e-Strategy. LinkedIn has added a feature that Facebook should've added a long time ago, the ability to search status updates...
View ArticleSocial Media Optimization
Social Media Optimization by David Erickson was originally published at e-Strategy. 31% of the top 200 Fortune 500 brands' Facebook pages ranked in the first two pages of Google results for searches...
View ArticleLocal Social Search Engine Optimization
Local Social Search Engine Optimization by David Erickson was originally published at e-Strategy. 43% of American consumers check Google before visiting a local business or restaurant. Local Social...
View ArticleSearching To Click
Searching To Click by David Erickson was originally published at e-Strategy. 88% of searchers are likely to click on a link in search results if it includes the exact phrase they searched for....
View ArticleTwitter Search
Twitter Search by David Erickson was originally published at e-Strategy. 18,000 search queries are performed at Twitter every second. Twitter Search by David Erickson was originally published at...
View ArticleOn-Demand Marketing
On-Demand Marketing by David Erickson was originally published at e-Strategy. 84% of 25-34 year olds have left a favorite website due to intrusive or irrelevant advertising. On-Demand Marketing by...
View ArticleFacebook Fan Engagement
Facebook Fan Engagement by David Erickson was originally published at e-Strategy. For every comment a Facebook post with a link gets, it receives on average 14.7 clicks. Facebook Fan Engagement by...
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